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Latest on Social Media

Step-by-Step Guide For Performing A Content Audit

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by Sonja
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February 7, 2022

In business, there are certain things that everyone does (or, at least, should do). Everyone has onboarding, training, internal memos, and so on. A content audit is (or, again, should be) one of these “business-must-do’s”. These reviews of content can be the difference between staying on top of the search results or fading into obscurity.

Copywriting For Social Media Ads: A Marketing Guide For 2022

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by Kristine
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January 31, 2022

Writing copy for social media ads initially sounds like an easy task, especially compared to creating long-form blog posts or unique Instagram captions. In reality, writing social media copy is anything but simple. Excellent copy is rare because it’s so difficult to strike the right balance amongst several important factors. Great social media ads can: