David Arago

What Is Social Listening And How Do You Do It?

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Social media is pretty unavoidable for most businesses in 2022. It is where your customers are talking and reacting to things they like and things they don’t like. Social media offers people a chance to be heard, and it has come a long way since the early days of top friends lists and profile songs … Read more

The Metaverse Will Change Digital Marketing Forever (And Already Is)

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In 2012, the gaming industry turned over $70 billion in revenue. In 2021, that number rose to over $180 billion. The meteoric rise of the industry has been attributed to the growth of mobile gaming. Smartphones were a new technology that the gaming industry wasted no time adapting into their model. “The metaverse” is the … Read more